Google Ads · Ad group report
Ad group performance, 1 Apr – 30 Jun 2026
Cost₹14,857.89
Clicks1,289
Impressions18,735
CTR6.88%
Avg. CPC₹11.53
Cost / conv.₹6.37
Performance marketing — New Delhi, India
Leads andrevenue,engineerednot guessed.
Manjul Mahajan, performance marketing specialist. I run Meta Ads and Google Ads from start to finish and optimize every account around one clear number: cost per lead or ROAS.
2,710+qualified leads generated
5xpeak ROAS for e‑commerce
21+ad accounts managed
Manjul MahajanPerformance Marketer
Watch · Intro
See how
I work.
A short video introduction — before you dig into the numbers.
01 · Data
Performance,
not promises.
Portfolio-wide figures across 21+ ad accounts, pulled from Meta Ads Manager and my client tracker.
Whole portfolio · 21+ accounts₹0Total ad spend managed · ₹7,78,209.59Line is decorative, not data.
Whole portfolio0Qualified leads generated₹287.16 avg. CPL
0Peak ROAS — e-commerce
0Avg. lead conversion rate
0Ad accounts managed
0Impressions delivered
02 · Performance Lab
Campaigns,
side by side.
Switch the metric, then hover, focus or tap a campaign to inspect it.
SAMPLE · 8 campaignsThis lab covers a separate sample of 8 active lead-generation campaigns — not the full 21+ account portfolio above. Client names redacted.
0 leads · these 8 campaigns
₹0ad spend · these 8
₹0blended cost per lead
Leads generated per campaign
Meta Ads · active lead campaigns, Jan–Oct 2026
Ad spend distribution
Share of spend across the same 8 campaigns
₹6.2Ltotal spend
03 · Evidence · Meta Ads
The proof
archive.
Live reports from Meta Ads Manager. Select any screenshot to inspect it full screen.
Accounts21 active
Total spend₹7,78,209.59
Leads2,710
Avg. CPL₹287.16
Lead conv. rate13.15%
Campaign files · sample of 8
Google Ads
Search,
straight from Google.
Separate from the Meta reports above — live Google Ads reports.
Google Ads · Campaign report
Campaign performance, 22 Apr – 2 Oct 2026
Cost€2,551.59
Clicks537
Impressions4,871
CTR11.02%
Conversions73
04 · Execution
Core
services.
Meta Ads and Google Ads, run end-to-end — targeting, ad scripts, creative briefing, budget pacing and reporting, all pointed at a lower cost per result.
Supporting skills
SEO Optimization
Landing Page Development
Conversion Rate Optimization
Analytics & Performance Reporting
Pixel & Conversions API Setup
05 · About
Every campaign, built around one number: ROI.
I’m Manjul Mahajan, a performance marketing specialist based in New Delhi. I run Meta Ads and Google Ads for lead-generation and e-commerce businesses, and I look after each account from start to finish: strategy, targeting, ad scripts, creative briefing, budget pacing and reporting.
Every account is built around the one number that matters to that business — cost per lead for a service business, ROAS for an online store — and optimized toward it continuously, not reviewed once a month.
Today I manage 21+ ad accounts, with 2,710+ qualified leads generated and a peak ROAS of 5x on e-commerce. The figures on this page come straight from Meta Ads Manager, Google Ads and my client tracker, so what you see is what actually ran.
2,710qualified leads · 21+ Meta accounts · avg. CPL ₹287.16
5xpeak ROAS · store sales up 3,900% in-window
331,533reach at ₹1.70 per 1,000; 5,036 ThruPlays at ₹0.05 each
Search + PMaxGoogle campaigns alongside Meta funnels
One number per account
Each account has a target, either a cost per lead or a ROAS. Budget and creative decisions are made against it.
Start-to-finish ownership
Strategy, targeting, scripts, creative briefs, pacing and reporting in one place, so nothing falls between teams.
Continuous optimization
Budget moves toward whatever lowers cost per result, instead of waiting for a monthly review.
Plain-language reporting
Spend, leads and ROAS shown as they appear in the ad platforms, explained without jargon.
06 · Results
Ready to turn ad spend into measurable growth?
I’m open to new projects in Meta Ads and Google Ads, whether you need more qualified leads or more profitable e-commerce sales. Share your target cost per lead or ROAS, and let’s plan how to reach it.